INTERNATIONAL PR

HOW WE PROCEED


Step 1: PR in English – Step 2: up to 35 translations – Step 3: from 50 to 100 articles.

  • Improved quality: all procedures are written and no mistake is possible.

  • 50 to 100 articles

  • 90% in Top 1000 media

  • Reach: 1,500,000

  • Clicks: 1,500

REAL-TIME WORLDWIDE CLIPPING SERVICE

  • Any report can be generated in a few seconds.

  • All clippings are available online. Email alerts or RSS on mobile phones are sent to the MarComm department and local subsidiaries each time a new clipping is uploaded.

  • A dedicated local clipping network in Argentina, Brazil, China, Germany, India, Indonesia, Japan, Korea, Vietnam, Russia and Mexico…

  • Weekly e-newsletter with all clippings.

page-10

FULL ONLINE REPORTING

  • Pdf press report is generated online.

  • Criteria: subject, country, time period.

  • Number of article and EAV per country.

  • Dispatch by subject.

  • For each article: media name, country, publication date, circulation, and journalist name.

clippingreport

LOCAL INVOLVEMENT IS POSSIBLE

  • MEPAX strongly believes that PR and advertisement activities should be made in a more centralised and rationalised way in order to better optimise quality and cost.

  • Local teams are involved and can utilize all the saved time on high added-value tasks (conferences, journalists follow-ups…).

  • Each local subsidiary has an access filtered according to its local data.

  • Each PR is sent according to specific local requirements: selection of press files to be sent are managed by the system.

  • Our system enables local proofreading.

  • Direct editing of corrections is possible on-line.

  • Local contact is mentioned on all press releases.

A STRONG RELATIONSHIP WITH MAIN MEDIA

More than a huge database

  • Amongst them, we have defined a list of the world ́s top 1000 media.
    We have forged a strong partnership with these publications and follow up carefully with them.

  • All sendings take this into account.

Advanced tools to ensure a high interactivity

  • 2,000 journalists are using their customised access on a regular basis
    (others directly use the attached email materials) and we have 3000 visits/month.

When a PR is sent in 10 different languages, it is published around 50 times.

 

remedia

Journalist connection statistics on their customized access.

page-15

Journalist connection statistics on an Emerson Industrial Automation press file.

SOME ADVANCED FEATURES

      • A reminder is sent every month to all journalist listing the last sent PR and asking for feedback.
        We have 5,000 answers per year.

      • When a journalist tells us that a PR will be published specific reminders will be sent after 2, 4 and 6 months.

      • We integrate 1,000 editorial schedules for the most important magazines.
        Every day, the system selects press files that could be sent to journalist 1.5 months before publication.

feaut
      • We mention exhibition programs in press files when it is relevant andlaunch specific sendings when journalists are preparing the show issue.

      • We are able to identify who is reading the press files that we send andcan implement a more efficient follow-up.

LOCAL EDITING

In all key countries, Mepax can edit locally your texts
We offer:

  • Skilled editors

  • Proven solutions

 We work with local editors of major industrial magazines.

Covered countries:
Europe:
France, UK, Germany, Austria, Italy, Belgium, Netherlands,
Sweden, Denmark, Spain, Norway, Czech Republic, Poland, Hungary.
Asia:
India, Vietnam, Thailand, China, Japan, South Korea.
Americas:
Argentina, Mexico, Brazil, USA.

It won’t be a problem anymore to edit local case studies.

Unknown-2

TEXT AND TRANSLATION QUALITY

Mepax does not utilise technical translator services.

  • We work with local editors of major industrial magazines.

  • Quality is better.

  • Adaptation is made if necessary.

  • We have been working with the same people for years.
    We have implemented processes to take into account all corrections made by our customers.

  • Local subsidiaries can evaluate translations. Average mark is 8/10.

Text editing:

  • We are a team of experienced engineers with advanced knowledge in editing technical PR.

  • Application stories can be made locally anywhere in the world.

transl

PRESS CONFERENCE & ONE TO ONE MEETINGS

Mepax can set one to one meetings with your product managers or your top management, and editors anywhere in the world.

  • Thanks to Mepax strong relationship with journalists, we can guarantee you the success of your press conferences.

  • Mepax brings also its know-how for the concept, content and speaker training.

Unknown

ACTIVE INTERNATIONAL CLIENTS